Which engineering lighting companies can quickly and powerfully seize the landscape lighting market?

Release date: 2018-03-08 Source: Aladdin Lighting Network Share:

With the LED professional development increasingly sophisticated, the general lighting profit margins continue to be tightened, and now most lighting companies rely mainly on planning to win.

Obviously, simply planning is not enough to support the brilliant achievements of listed companies, so the segmented shopping malls with great potential and high profitability have become the focus of many large companies. Under this scene, the specular lighting that the mall continues to burst out has set off a layout boom in the industry.

The new shopping malls in the lighting market are incalculable.

On the one hand, it benefits from the national infrastructure investment and civilized travel policy, including the country's efforts to promote the construction of “characteristic towns” and PPP methods, and the need for lighting projects related to urban development is added;

On the other hand, a large number of large-scale urban scene lighting demonstration projects have emerged throughout the country. The local government's demand for night-time economic construction has risen sharply, and the urban landscape lighting profession has ushered in unprecedented opportunities.

What is more worth mentioning is that the construction of the smart city has promoted the optimization of the lighting system.

During the "Thirteenth Five-Year Plan" period, China's talented cities can build 4 million yuan of shopping malls. The relevant guidelines propose that the general equipment such as lighting products should be the main point, vigorously promote the upgrading of energy-saving equipment; implement energy-saving renovation of lighting systems, and encourage energy-saving for advanced lighting. The integration and optimization of technology will strengthen the construction of the power management center. At the same time, the energy-saving and environmental protection industry has further promoted a new round of urban lighting energy-saving renovation.

Because the scene lighting can form a unique feature and style of the city and is highly valued by local governments, it has brought more shopping opportunities for LED lighting companies. So which engineering lighting companies can quickly and powerfully seize the scene lighting mall?

At the top of the list, with strong financial strength.

This is why listed companies can quickly acquire local high-quality lighting engineering companies and arrange national shopping malls. In addition to mergers and acquisitions, funds are still a strong guarantee for lighting engineering companies to receive more orders.

First of all, some large-scale lighting projects take a long time, ranging from several months to several years. The demand for lighting enterprises continues to invest high costs, and the project benefits are difficult to complete in a short time. Secondly, many lighting projects The project requires enterprises to invest huge amounts of engineering funds in advance, and even the engineering funds are returned. There are certain difficulties, which will increasingly test the financial strength of lighting engineering companies.

Second, it has excellent lighting engineering qualifications.

Scene lighting projects are generally led by the government and implemented through tendering. More qualified lighting engineering companies mean more advantages in bidding.

Third, have professional lighting planning capabilities.

In the foreground, the illumination only stays in the lighting stage, and will now proceed in the direction of “light art civilization”.

Because each scene lighting project has its common historical civilization, lighting engineering enterprises need to deeply understand the local historical civilization when they carry out the lighting project, and integrate the planning ideas to create a common city light.

This requires enterprises to transform from lighting providers to lighting operators, adding lighting planning talents and professional art lighting service teams with rich experience.

In short, according to the commonality of landscape lighting and the trend of increasingly artistic development, lighting engineering enterprises should better differentiate the lighting market, and increase their own inductive strength.

Lighting companies must have strong funds to back up, ensure the smooth operation of the lighting project, and upgrade their engineering qualifications to create a strong planning team to improve the winning rate of the lighting project.

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